The diagram below illustrates how all the pieces fit together to create the dynamic content as outlined above. The use case being illustrated is described below:

Use Case:Different personalized offers for women and men. If a customer’s order reaches over $100, they will receive a special product promotion. Women will receive a 25% discount on cashmere sweaters and men will receive a 40% discount on dress shirts. The personalized offer displays the promotion to the agent in the Customer Info and Promotions panel of ATG Service Center while they are helping a particular customer.

 
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