Coupons make promotions available to shoppers (assuming the promotion conditions are met) who enter a coupon code at checkout. Coupon codes have unlimited use during the time that the promotion is enabled.
You can create one coupon code per promotion. If you create a coupon code, shoppers must provide the coupon code to apply the promotion to their order. If you delete a promotion’s coupon code, shoppers will no longer be required to provide the code to get the discount on qualifying orders.
To create a coupon code:
On the Marketing tab, click the promotion you want to associate with a coupon code.
In the promotion’s details pane, click Create Coupon.
Enter the coupon code and click the Save icon.
Each coupon code must be unique; you cannot use the same one for multiple promotions.