If there are certain business rules that you apply on a routine basis, you can create a set of reusable rules called a rule macro that you can insert into any content targeter.

You create rule macros in the same way you set up content targeters. The only difference is that macros are standalone rule sets, meaning that they aren’t associated with a particular content targeter. Also, rule macros cannot include rule breaks as described in the previous section.

To create a rule macro:

 
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