A/B Test
A/B tests are useful for deciding between two competing versions of a single factor.
ATG Campaign Optimizer User Guide
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Installation and Administration
Getting Started
What is ATG Campaign Optimizer?
ATG Campaign Optimizer and ATG Commerce
ATG Campaign Optimizer in a Multisite Environment
Installing ATG Campaign Optimizer
Post-Installation Configuration
Configuring ATG Campaign Optimizer with CIM
Performing Post-Installation Setup Manually
Starting ATG Campaign Optimizer
Starting ATG Campaign Optimizer on your Application Server
ATG Campaign Optimizer Modules
Connecting to the ATG Business Control Center
Accessing the ATG Business Control Center with Microsoft Internet Explorer
Connecting to the Dynamo Admin UI and ACC
Setting up User Accounts
Configuring ATG Campaign Optimizer
Configuring the Test Manager
Working with Registries
Registry Configuration Overview
Creating Custom Registries Using SQL Commands
Creating Custom Registries Using the Registry Administration UI
Viewing Log Data
Configuring Data Logging
Turning off Logging
Configuring Preview
Changing the Countdown Time
Adding Preview Users
Running the Report Generator Service
Running the Profile Cleanup Service
Improving Application Performance
Substitution Caching
Substitution Mime Type Filtering
Test Subject Registries
Changing Logging Cache Sizes
Using the Cache Servlet Bean with Tests
Implementing Template Substitution in Modified Catalogs
Implementing Page Fragment Substitution
Troubleshooting Slot Testing
Configuring Deployment
Defining the Deployment Topology
Adding Deployment Targets to Workflows
Managing Workflows
Staging and Production Workflow
Production-Only Workflow
Default Workflow Permissions
ATG Campaign Optimizer Scenario Elements
ATG Campaign Optimizer Core Elements
ATG Campaign Optimizer Commerce Elements
ATG Campaign Optimizer Database Tables
ATG Campaign Optimizer Core Tables
CAF Tables
Markers Table
Metrics Tables
Preview Table
Reporting Tables
Tracking Table
Test Definition Tables
ATG Campaign Optimizer for Commerce Database Tables
Metrics Tables (Commerce)
Reporting Tables (Commerce)
Test Definition Tables (Commerce)
Business User Guide
ATG Campaign Optimizer Overview
ATG Campaign Optimizer Terms
A/B Test
Checked-in Tests
Multivariate Test
Test Group
ATG Content Administration Terms
Projects and Workflows
Assets
Deployment
Segments
Versioning
ATG Campaign Optimizer Use Cases
Slot Testing
Promotions Testing
Location Testing
Web Site Functionality Testing
Creating a Test
Creating a New Test
Adding a New Test to the Project
Defining Basic Information
Adding Participants
Configuring the Test Groups Tab
Defining Test Groups
Configuring Test Elements
Testing Repository Content
Testing Pages
Testing Page Fragments
Testing Category Templates
Testing Product Templates
Testing Promotions
Copying Test Elements
Previewing Tests
Previewing a Test
Editing Tests
Copying Tests
Deleting Tests
Completing and Deploying Tests
Ending Tests
Viewing Test Results
Using ATG Campaign Optimizer Projects
Displaying the Project Tabs
Tasks Tab
Assets Tab
History Tab
Lock Conflicts Tab
Customizing Metrics for ATG Campaign Optimizer Tests
How ATG Campaign Optimizer Creates Reports
Designing Metrics
Metrics Checklist
Updating Your Repositories and Database
Adding New Logging Content to a Repository and Database
Adding New Reporting Content to a Repository and Database
Creating Additional Resources
Defining Resource Bundles
Creating Recording Devices
Defining Your Metric
Creating a Metric Handler
Extending the Report Property Mapper
Configuring a Metric Info Component
Directing Components to Use Your Logging and Reporting Resources
Index
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