ATG Merchandising is designed for ATG Commerce users who want to use ATG Content Administration tools for building catalogs and deploying them to a live site. Using ATG Merchandising, business users can develop subcatalogs, categories, products, and SKUs and organize them in catalogs that exist in a content management environment.

There are two main advantages provided by an environment such as this one. First, the activities you perform in your catalogs are identified as tasks in a project that is managed by ATG Merchandising. Once you finish a task, which might involve editing copy for a product, you advance the project so that the person who is responsible for the next task in the workflow, for example -approving your copy change - is made aware of the pending project. In this way, the process of developing merchandising assets is automated.

The second advantage of a content management system is that you can save versions of each asset in a catalog or of the catalog itself. For example, you may not know which image is best for a given product image. You can create multiple images so that your manager can select her preference. And if you need to make minor modifications to an image, you save your changed file as a new version of an existing asset. It’s possible to maintain versions of media assets, such as the image described earlier, as well as versions of the set of properties describing an asset.

Before using ATG Merchandising, review the following topics:

 
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