Suppose you have a site where a typical structure for a search and navigation page looks like the following template:

Based on this template, you want to configure a page for a specific trigger using contextual, shared, and variable content, for example, Category > Cameras > Digital Cameras.

The configuration for the page looks like this picture:

The configuration for Guided Navigation, including which dimensions to display and which dimension values to boost or bury within those dimensions, and for the Results List, including default sort options and record boost and bury, are specified as part of the page configuration. The other sections of the page only contain placeholders. The actual Header, Footer, Banner, and Spotlight rules that display when someone visits the site are defined in their respective folders.

The mechanism for populating these page sections is the same regardless of whether the content that should display in each section is shared or variable content. The only difference between the two kinds of content is in the trigger criteria in the rules within the folders. Variable content, such as the Spotlight, has triggers that are more specific than the page trigger. Reusable content, such as the generic header and footer, has triggers that are more general than the page trigger.

When you create all the content needed to populate this page and other pages, the application might include the following rules in the following folders:

The folders are configured in the following ways:

Each page or rule within these folders has an associated trigger and priority that you specify.

When a visitor refines on Category > Cameras > Digital Cameras and Brand > Sony, the following content displays. Green indicates that the rule has fired.

In this example, content is returned from five folders including the Browse Page folder. Priority between items is specified within each folder. It does not make sense to prioritize the Sony cameras banner against the April spotlight cartridge, for example, because they are not competing against each other to be displayed on the page. In general, rules with more specific trigger criteria should have a higher priority than those with more general criteria.

The final result for the site visitor who is looking at Sony cameras looks like the following picture:

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