You can restrict who sees your content by associating the rule with a user segment.

User segments allow Oracle Commerce applications to display content to a subset of users. When you associate a rule with a user segment, that user segment becomes another trigger for your rule. For example, if you have two user segments, "members" and "non-members," and you create a rule that contains a membership promotion, you might only want "non-members" to view it. In order to ensure that only users segmented as "non-members" view the content, you must associate that rule with the "non-member" user segment.

To associate a rule with a user segment:

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