The term multisite refers to running multiple Web sites from a single ATG instance. For example, a clothing manufacturer with two brands, a bargain brand and a luxury brand, could create and manage a separate Web site for each brand from one instance of the Oracle ATG product suite. The sites could be configured to share items such as user profiles and shopping carts. For more information, refer to the ATG Multisite Administration Guide.
ATG Outreach campaigns support a multisite environment as follows:
You can choose to have a campaign apply to one site or all sites. Campaigns that apply to all sites are known as global campaigns.
Some campaign actions and events are site aware. For example, if you add a landing page link to an e-mail message, and your campaign applies to all sites, you are prompted to specify the site that contains the landing page so customers are sent to the appropriate site when they click the link. Note, however, that you cannot mix sites within a campaign; for example, you cannot configure a campaign so that a user who logs into site A gets a promotion for use on Site B.
User segments can be configured to behave differently for each site. This option is particularly helpful in situations where the segment criteria are relative. For example, you could have a segment called “frequent buyers” that has different definitions of “frequent” for each site. For more information, see Working with User Segments in a Multisite Environment.
ATG Outreach reports show multisite information; for example, they display the name of the Web site that provided a specific piece of data.
You must register and configure your Web sites in the Site Administration utility before you can create multisite campaigns. See the ATG Multisite Administration Guide for details.
