The following procedure shows how to set up the initial or root stage of the campaign.

The image below shows the Structure tab as it looks after you have defined one action.

At this point, you can do the following:

  • Add other actions to this stage. Any actions you add to the root stage start at the same time and run parallel to one another. To continue building the campaign shown at the beginning of this chapter, you would add another action, Wait for Timer, and configure it to wait for two weeks.

  • If the action you just added contains an event, you can start a child stage that is triggered if the event occurs. To do so, click Add Next Stage. This button does not appear if no events have been added to the action. See Adding Child Stages for more information.

  • Delete the campaign by selecting Cancel from the Task Actions list. See Deleting Editable Campaigns.

  • Finish the campaign. See Finishing and Deploying a Campaign for more information.