App Index

This page lists all available apps and provides links to their documentation. You can also navigate to app doc documentation from the navigation bar on the left side of this page.

  • AB Tasty

    Use your first-party Oracle DMP data in the AB Tasty platform to run A/B/n_ split_ multivariate_ and multi-page tests to target your site visitors with personalized content that is tailored to their attributes.

  • Adelphic

    Use your first-party cookie data and first- and third-party MAID data in the Adelphic platform. Adelphic is a mobile and cross-channel programmatic advertising platform connecting brands to audiences and enabling meaningful engagement with individual consumers.

  • Adform

    Use your Oracle Data Cloud platform data in Adform's platform.

  • Adobe Ad Cloud

    Use your Oracle Data Cloud platform audiences in Adobe Ad Cloud's platform by installing the Adobe Ad Cloud cookie and MAID apps.

  • Adobe Target

    Send your first- and third-party Oracle Data Cloud platform data to the Adobe Target platform to optimize your site content and ads.

  • AdTheorent

    You can deliver first- and third-party MAID data to AdTheorent. AdTheorent offers the industry’s most effective technologies and solutions for intelligent predictive audience targeting – delivered in conjunction with best in class account management, creative services, strategic services and real-time reporting.

  • Amazon

    You can deliver first- and third-party desktop and mobile cookie-based audiences from the Oracle Data Cloud platform to Amazon Advertising. Amazon Advertising enables you to reach shoppers on Amazon sites, across the web, and in mobile apps.

  • AppNexus

    Send AppNexus first- and third-party data linked to Oracle Data Cloud cookies and mobile advertising IDs (MAIDs).

  • Avocet

    Avocet is a modern platform for buying and serving digital advertising in real-time. Avocet features a fast, straightforward, and performant app to make it easier than ever to reach the right people with a message across their screens. Built with best-of-breed fraud protection, viewability, data-enrichment, optimization, mobile/video, and strict brand safety, it's easy to reach real people and hit goals.

  • Beeswax

    Beeswax is pioneering the industry's first Bidder-as-a-Service ("BaaS"). Programmatic digital advertising remains an exciting and innovative arena, and the smartest buyers require technically-sophisticated, highly customizable solutions. We believe that using an RTB bidder should be as easy as using any part of the marketing cloud.

  • Bidtellect

    Bidtellect enables marketers to push client DMP user data directly to the Bidtellect platform for targeting and retargeting. Bidtellect is able to layer on real-time decisioning to their proprietary native advertising technologies and solutions, further driving client ROI.

  • Bing

    Connect with valuable customers searching for your business. Use the Bing Network to reach an audience that spends 25 percent more than the average searcher.

  • Centro

    Use your Oracle Data Cloud platform audiences linked to cookies and MAIDs in Centro's platform.

  • Conversant

    Conversant's personalization platform, media programs, and affiliate marketing network help publishers and advertisers motivate people to engage, connect, and buy. Conversant combines the strengths of ValueClick Media, Commission Junction, Mediaplex, Greystripe, and Dotomi to help companies grow.

  • DataXu

    Use your Oracle Data Cloud platform audiences in DataXu's platform by installing the DataXu cookie and MAID apps.

  • Demandbase

    Use your Oracle Data Cloud platform audiences in Demandbase's platform by installing the Demandbase app.

  • e-planning

    Target your campaigns in E-Planning Ad Server

  • Exponential

    AdoTube, a division of Exponential, is an in-stream video advertising solution that delivers interactive brand experiences, which are uniquely designed to achieve maximum impact and optimal user engagement.

  • Facebook

    You can leverage your 1st-party BlueKai data to retarget your site visitors with highly relevant Facebook ads. The BlueKai-Facebook integration enables you to create Custom Audiences in Facebook that include your private 1st-party online data to drive your social media execution efforts across desktop and mobile devices.

  • Flashtalking

    Flashtalking is an integrated dynamic creative optimization (DCO) partner that provides advanced targeting capabilities to help you deliver engaging creatives.

  • Freewheel

    FreeWheel's end-to-end premium video technology enables clients to manage audiences across devices and monetize content. Use this app to target BlueKai categories within FreeWheel's MRM audience management interface to deliver video ads.

  • Google Ad Manager

    Google DoubleClick for Publishers (Google Ad Manager) provides access to a vast network of unique users and tools for managing, delivering, and measuring the performance of ads. Use your BlueKai data with Google Ad Manager to create complex audiences for precise targeting at scale.

  • Google Ads RLSA

    Google Ads Remarketing Lists for Search Ads (RLSA) enables you to serve search ads to your site visitors based on attributes from your BlueKai site data, offline data, and look-alike models and boost your paid search keywords when targeting your site visitors.

  • Google Display and Video 360

    DoubleClick Bid Manager (Google Display & Video 360) is Google's demand-side platform, which is integrated with Google's ad exchange (AdX) and other RTB sources. Activate your BlueKai data in real time with Google's proprietary technology for bidding, targeting, and optimization.

  • Infectious Media

    Infectious Media is a demand-side platform (DSP) with a suite of bidding, analytics, and optimization tools that enables advertisers to gain insights, build audiences, and deliver customized international campaigns.

  • Innovid

    Innovid is a dynamic creative optimization (DCO) partner that provides a video marketing platform.

  • LiveIntent

    LiveIntent helps marketers to reach incremental audiences across email and web without the use of third-party cookies. Oracle Data Cloud platform users can easily sync and target custom segments to deliver personalized ad experiences across LiveIntent’s publisher audience network.

  • Maxymiser

    Oracle Maxymiser is a leading provider of cloud-based software that enables marketers to test, target and personalize what a customer sees on a Web page or mobile app, substantially increasing engagement and revenue. Maxymiser optimizes over 20 billion customer experiences per month for brands such as HSBC, Lufthansa, Tommy Hilfiger and Wyndham.

  • MediaMath

    Send MediaMath first- and third-party data linked to Oracle Data Cloud cookies and mobile advertising IDs (MAIDs).

  • Moat

    Moat Analytics enables advertisers and publishers to measure ad effectiveness and content engagement, exposing a new lens of attention measurement that moves beyond traditional digital metrics.

  • Netmining

    You can deliver first-party data to Netmining TV, the leading viewable advertising marketplace. Netmining partners with the world’s best publishers to connect brands to 1.5 billion people around the globe. Netmining provides three delivery apps for different regions: US, APAC, and EU.

  • Optimizely

    Optimizely's site-side optimization (SSO) technology empowers brands to optimize their websites and mobile apps to target visitors with relevant, personalized content that is tailored to their attributes. Use Optimizely to run A/B, multivariate, and multi-page funnel tests on your BlueKai audiences.

  • Outbrain

    Outbrain is the world's largest content discovery platform, enabling marketers to get their content discovered natively across the most premium global publishers.

  • OwnerIQ

    Use your Oracle Data Cloud MAID audiences in OwnerIQ.

  • Quantcast

    Use this app to target Oracle Data Cloud platform data within Quantcast's MRM audience management interface to deliver video ads.

  • Rocket Fuel

    Share your 1st- and 3rd-party audience data that is linked to Oracle Data Cloud cookies and mobile advertising IDs (MAIDs) with Rocket Fuel.

  • Samsung/AdGear

    Deliver your 1st- and 3rd-party audience data that is linked to Oracle Data Cloud cookies and mobile advertising IDs (MAIDs) to Samsung/AdGear.

  • Sizmek

    Use Oracle Data Cloud MAID audiences in Sizmek's advertising platform.

  • Smart AdServer

    The Smart AdServer apps allow you to use your audiences in Smart AdServer's platform.

  • SundaySky

    Use your Oracle Data Cloud platform audiences in SundaySky's platform by installing the SundaySky app.

  • Taboola

    Use your audiences in Taboola's content discovery platform.

  • Teads

    Deliver Oracle Data Cloud data to Teads TV, the leading viewable advertising marketplace.

  • The Trade Desk audience injection app

    The Trade Desk audience injection app allows you to use your audiences in The Trade Desk's demand-side platform.

  • Videology

    Use your Oracle Data Cloud platform audiences in Videology's platform by installing the Videology cookie and MAID apps.

  • Visual IQ Analytics

    Share your audience data with Visual IQ for use in their IQ Intelligence Suite.