In addition to defining a rule’s dimension value targets and custom properties, you can optionally specify any number of static records to promote.

These static records are called featured records, and you specify them on the Featured Records tab of the Rule editor. You access featured records in your Web application using the same methods you use to access dynamically generated records. For details, see the topic “Adding Web application code to extract rule and keyword redirect results." The MDEX Engine treats featured records differently than dynamically generated records. In particular, featured records are not subject to any of the following:

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